Notes About Business

How is the Tampogo network marketing opportunity different from the Amazon affiliate program? Tampogo is an emerging MLM network marketing company that is trying to be a major player in the online discount shopping world. Amazon has always been the dominant player in the field of customer loyalty programs involving discount purchases. Unfortunately, Amazon’s affiliate program does not operate under a network marketing software like Tampogo’s. So this presents a major challenge to those who want to become affiliate marketers for Amazon because affiliate marketing is a different breed of marketing program that requires a background in internet marketing in order to be successful.

The question that is lingering in the minds of industry critics is this: Does Tampogo have what it takes to establish an online distribution channel like Amazon? Tampogo is now open for business online and they still have a lot of work to do in their word of mouth marketing efforts to establish themselves as an authority in customer loyalty programs. Their product selection is currently limited for the time being to a few product categories.

Despite these limitations, Tampogo is taking the time to really understand and implement Amazon’s business building plan that pertain to the concept of helping anyone save tremendous amounts of money on their online shopping bill. The market share in the online shopping industry is still pretty much untapped and available for anyone who has enough balls to take on an industry that takes pride in customer loyalty.

Tampogo also needs to understand Jeff Bezos of Amazon’s vision of excellence and his thorough understanding of the market influences that governs the buying behavior of consumers. The current trend is that a lot of people are doing their shopping online. That is not to say that Amazon is trying to create obsolescence in the brick and mortal shopping world.

Steve Jobs of Apple computer also saw the potential of the technological revolution in the music industry. To make life a lot simpler for music lovers, he successfully launched his Ipod product line to allow music to be downloaded from the convenience of your own computer. Virgin Record’s CD market share had plunged after the emergence of this digital music downloading technology.

I can say that Jeff Bezos of Amazon has been a great student of Steve Job’s vision of excellence in market domination. He was able to incorporate those elements of market domination through his latest product creation called the Kindle reader. All book lovers can download books purchased through Amazon onto the Kindle reader. Despite it’s unique innovative technology, the phasing out of the physical book market is not possible due to a very known statistical fact that people love to hold a book in their bare hands as opposed to reading it in an e-book format.

Barnes and Nobles and other big name book stores are no longer at the mercy of what may appear to be an Amazon monopoly of the book market.

The question you probably have in your mind right now is how does Tampogo fit into the discount shopping scenery? There are obviously weaknesses in the affiliate marketing sector that Tampogo is exploiting to their advantage. If you have any internet marketing experience at all, you should already know by now that opportunities lie where weaknesses are present.

How does Amazon’s affiliate marketing model compare to Tampogo’s? Tampogo is strictly based on the network marketing model which allows average Joes with no computer experience to earn residual income by referring their friends and family to a free membership account that gives them access to the lowest prices on almost everything they buy.

What about making money with the Amazon affiliate program? Does it require one to be technically gifted? Not really. But one must, at least, possess a little bit of knowledge about cutting and pasting HTML Amazon codes onto a website. And one must also have the business mindset of an internet marketer to track their sales conversion rates according to the optimized placement of the Amazon codes. These are sophisticated internet marketing strategies that require a learning curve to overcome. The average person doesn’t have that kind of patience and discipline to be a marketing statistician.

But on the other hand, the Tampogo network marketing business opportunity is based on the simple concept of friends sharing interests. This spontaneous networking model allows you to earn residual income by simply referring your friends and others who wants to save tremendous amounts of money on the typical things they buy. It is as simple as signing up for a free membership account. How hard do you think it is for you to get a friend to sign up especially when the benefits are enormous. This is exactly the basic principles of network marketing at work.